Toby Johnson

Toby Johnson grew up in Coventry before trading the Midlands for London, where seven years in corporate gifting procurement taught him that a well-chosen gift can say more than any memo ever will. Now a curator at GiftRanks, he brings over a decade of hands-on sourcing experience to two of the trickier gifting territories — the professional world and the wonderfully specific realm of hobby-led occasions. He once oversaw a gifting programme spanning 400-plus employees across five UK offices, and spent three years writing a gifting column reaching 120,000 readers monthly. His eye is firmly on quality-to-price ratio and what's actually available in the UK market — though colleagues still dispute whether those three weeks testing desk accessories truly counted as research.